Training Overview

"Content is King" is a phrase that we often hear at lunch meetings and brown bag sessions—but what does it really mean for your business? This course will demystify content creation in terms of business development and revenue generation by giving participants an overview of key concepts, tools, and strategies. Participants will be given the chance to see how these concepts and techniques can be applied to their own business models and daily work situations via short lectures, case studies, and hands-on activities.

Learning Investment

Non-Members (Onsite)

Use this ticket if you or your company are not members of AmCham Philippines.

Standard Price: ₱6,500 + 10% | $119.00
- For online payments through credit card or Paypal, with an additional tariff due to service charges. Ensures a quick entrance to the event.

If you cannot find your confirmation email in your normal inbox, you may check it in your promotions, spam, and/or junk mail section.

Standard Price ₱6,500
$119
Members (Onsite)

Use this ticket if your company is a member of AmCham Philippines.

Standard Price: ₱5,500.00 + 10% | $100.00
- For online payments through credit card or Paypal, with an additional tariff due to service charges.

If you cannot find your confirmation email in your normal inbox, you may check it in your promotions, spam, and/or junk mail section.

Standard Price ₱5,500
$100

Trainer

  • Jo D. Puangco (President and Head of Marketing and Communications at TDP Management Consultancy Services)

    Jo D. Puangco

    President and Head of Marketing and Communications at TDP Management Consultancy Services

    Jo D. Puangco is the President and Head of Marketing and Communications of TDP Management Consultancy Services. He is a business consultant and resource speaker specializing in Leadership, Management, Strategic Planning, Marketing and Communications. He is the top-rated faculty member of the company’s Management Development Academy – responsible for the Management Training of organizations such as San Miguel Corporation, Chartis (now AIG) and Philippine Veterans Bank, among others.

    He has directed and produced TV shows and segments which aired on Studio 23 and has been part of International Film festivals. He completed his directing apprenticeship under one of the country’s top commercial directors where he was involved in the planning, shooting, and editing of several commercials for major brands. Prior to his apprenticeship, Jo was a Creative Marketing Executive for the relaunched TV5.

    He has a bachelor’s degree in Communication Arts from De La Salle University Manila, a diploma in Digital Filmmaking from the International Academy of Film and Television a professional certificate in Digital Marketing by way of DMI-DMHQ. He has recently set-up his personal brand TEAM JDP creating valuable digital content about Life, Business and Inspiration. Putting all of these things together along with 16 years of hardwork, Jo aims to make every program not just a workshop but an experience.

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