Redefining Retail Landscape

AmCham North Luzon

AmCham came to life in 1902 as the Manila Coffee Round Table and later as Manila Merchants Association. Incorporated in 1920, it has since then recognized and reconfirmed the commitment of American business to the development and welfare of the Philippines and the Filipino people.

This is a commitment of long-standing, as its mission statement declares:

The Chamber exists to serve the interests of U.S. businesses through the participation of members in promoting their long-term objectives while contributing to the civic and economic development of the Philippines.”

Event Details

FREE webinar! Register here: https://bit.ly/amcham-nl-bdo-july-9-webinar

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Summary:

The COVID-19 Pandemic has caused a drastic business disruption to the country's enterprises. Brick-and-mortar-stores were forced to close down, mall tenants and retailers were quick to think of game plans to thrive, some adopting online platforms and changing their operating models.

Our guest speaker will provide us an overview of the challenges, the current retail trends and how this crisis redefines the retail landscape for the new norm.

Speaker

Steven T. Tan

President at SM Supermalls

Steven T. Tan acquired his Degree of Masters in Business Administration from Paris School of Management.

Began his career in Hospitality Management from 1990-1998 in Taipei, Taiwan with the Howard Plaza Hotel; Moved to Shanghai, China to form part of the opening team of the Barcelo Grand Hotel; Returned to the Philippines in 2001 to work as Regional Director of Marketing and Communications for FilBarcelo, handling external affairs for the group that included Pearl Farm, Punta Fuego and Taal Vista Hotel.

Joined SM in 2004 handling mall operations for The Podium and on January 2006 led the launch and operations of the SM Supermalls’ crown jewel, SM Mall of Asia. His oversight was extended to the Premier Malls Division composed of SM Mall of Asia, SM Megamall, SM City North Edsa and SM’s China mall properties.

In May 2013, opened SM Aura Premier, an upgraded premier mall in the newly minted central business district, Bonifacio Global City. In rapid succession, he launched the Mega Fashion Hall showcasing global market entry brands, and headed the exciting new expansion of The Podium. All these developments have paved the way for SM’s entry into the upscale mall positioning.

He was recently appointed President of SM Supermalls, overseeing mall developments in both the Philippines and China.